Protect Our Winters (POW): Uniting for a Sustainable Future

Protect Our Winters

Protect Our Winters (POW): Uniting for a Sustainable Future


As climate change continues to reshape our world, it is imperative that we take action to mitigate its impacts. One organization that has been at the forefront of the fight against climate change is Protect Our Winters (POW). Founded by professional snowboarder Jeremy Jones in 2007, POW has become a leading force in advocating for climate action within the outdoor sports community. In this article, we’ll explore the vital work of the POW initiative and why supporting it is crucial for our planet’s future.

The Urgency of Climate Change

Climate change is no longer a distant threat—it’s happening right before our eyes. The consequences of a warming planet are becoming increasingly evident, with more frequent and severe wildfires, droughts, hurricanes, and rising sea levels. For winter sports enthusiasts, the impacts are felt even closer to home. Decreasing snowfall, shorter ski seasons, and melting glaciers threaten not only the sports we love but also the livelihoods of countless communities dependent on winter tourism.

Protect Our Winters: A Catalyst for Change

Protect Our Winters is a nonprofit organization that harnesses the passion of the winter sports community to raise awareness about climate change and advocate for meaningful policy changes. POW’s mission revolves around four core pillars:

Youth Engagement: POW recognizes that young people are the key to a sustainable future. The organization works tirelessly to educate and empower the next generation of environmental advocates. Their youth programs inspire action and provide a platform for young voices to be heard.

Advocacy: POW engages with lawmakers at the local, state, and national levels to promote policies that combat climate change. They work to ensure that elected officials prioritize environmental conservation, renewable energy, and carbon reduction.

Business Leadership: POW collaborates with businesses in the outdoor industry to reduce their carbon footprint and promote sustainable practices. The organization encourages companies to take a stance on climate issues and lead by example.

Community Building: POW connects individuals who share a passion for outdoor sports and the environment. Through events, rallies, and grassroots initiatives, they create a sense of community among those dedicated to protecting our winters.

Why Supporting POW Matters

Amplifying Our Voices: By supporting POW, individuals and the outdoor sports community can amplify their voices and make a collective impact. POW’s advocacy efforts leverage the passion and influence of outdoor enthusiasts to drive change at all levels of government and industry.

Protecting Winter Sports: For those who cherish winter sports, POW is a lifeline. Their work helps protect the very activities we love by advocating for policies that address climate change and keep our winters snowy and enjoyable.

Inspiring Future Generations: POW’s youth programs inspire the leaders of tomorrow to take climate action seriously. By supporting POW, we invest in the education and motivation of young environmental advocates who will continue the fight against climate change.

Promoting Sustainable Practices: POW’s partnerships with businesses encourage sustainability within the outdoor industry. By supporting these efforts, we contribute to a greener, more eco-conscious future.


Protect Our Winters is a beacon of hope in the battle against climate change. It unites the outdoor sports community, empowers youth, advocates for policy change, and promotes sustainable practices. As climate change continues to threaten our winters and our planet, supporting the POW initiative is not just an option—it’s an imperative. By standing together, we can protect our winters, inspire change, and create a more sustainable world for future generations. Join the movement, support POW, and be a part of the solution to one of the greatest challenges of our time.

Click here for the latest information on POW Campaigns 
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